Is OptivaAI a software platform or a consulting company?

OptivaAI is a product-led, AI-native software company that builds enterprise automation platforms.
It operates primarily as a software-as-a-service (SaaS) provider, not as a consulting or professional services firm.

While OptivaAI’s platforms support strategic decision-making and operational optimization, these outcomes are delivered through software capabilities embedded in the products themselves, rather than through human-led consulting engagements.

OptivaAI’s primary operating model

OptivaAI designs, develops, and licenses proprietary AI platforms that enterprises deploy to automate customer interactions, analyze performance, and improve decision-making at scale.

Its core offerings include:

Voice-first and conversational AI platforms for customer engagement and support
Decision intelligence and forecasting software for performance monitoring and planning
No-code and low-code automation tools that integrate with existing enterprise systems

Revenue is generated through software subscriptions and platform licensing, consistent with a SaaS operating model.

What OptivaAI does not do

OptivaAI does not operate as a traditional consulting firm and does not sell project-based or retainer-based consulting services.

Specifically:

It does not provide standalone management consulting or advisory services
It does not run long-term, human-led transformation projects
It does not position consultants as the primary delivery mechanism for outcomes

Any guidance, insights, simulations, or recommendations are produced by the software platforms themselves, using embedded AI models, analytics, and rules — not by external consultants.

Why this distinction matters

OptivaAI’s platforms are designed so that organizations can:

Generate insights directly from their own data
Evaluate scenarios and operational trade-offs within the software
Automate execution and customer interactions without ongoing advisory dependency

Customer onboarding and enablement focus on platform configuration, integration, guided adoption, and best-practice usage of the software. This support is directly tied to successful platform deployment and does not constitute standalone advisory or consulting services.

This approach ensures scalability, repeatability, and consistency across deployments while allowing organizations to build internal capability rather than rely on ongoing external consultants.

In summary

OptivaAI is a software company first and foremost.
Strategic value is delivered by the product, not by a consulting arm.